Case Study • Interior design • Dripping Springs, Texas

TIPLER Design Case Study: 17,243 Impressions in 30 Days

TIPLER Design ran a 30-day Facebook and Instagram campaign with Dripping Springs City Lifestyle, managed by City Lifestyle, to build awareness of its full-service luxury design work in the Texas Hill Country. From July 28 to August 27, 2026, the co-branded ads earned 17,243 impressions, 614 clicks and a 3.56% click-through rate within 10 miles of Dripping Springs, Texas.

At a glance
  • Client
    TIPLER Design
  • Industry
    Home services, interior design
  • Market
    Dripping Springs, Texas (10-mile radius)
  • PlatformsFacebook and Instagram
  • Duration
    30 days (Jul 28 to Aug 27, 2026)
  • Publisher
    Dripping Springs City Lifestyle
30-Day Results

What were the results?

In one month, the co-branded Facebook and Instagram campaign delivered the following for TIPLER Design.

17,243
Impressions

Total times the ads appeared on Facebook and Instagram.

614
Clicks

Clicks from the ads to the TIPLER Design website.

3.56%
Click-Through Rate

Clicks divided by impressions. About 36 of every 1,000 views led to a click.

30
Days Live

A full month in front of the same local households.

Campaign active July 28 to August 27, 2026. Bronze tier package.

The Goal

What was the goal of the campaign?

TIPLER Design wanted to build awareness and interest in its full-service luxury design work in the Texas Hill Country.

Campaign efforts highlighted its approach to elevated interiors designed for everyday living, from performance fabrics and custom furnishings to durable materials and thoughtful storage, and its expertise across architecture, interiors, renovations and furnishings.

About TIPLER Design

TIPLER Design is a full-service luxury design firm in Dripping Springs, Texas, working across architecture, interiors, renovations and furnishings. It advertises with Dripping Springs City Lifestyle in print and on Facebook and Instagram.

Target Audience

Who did the campaign target?

Targeting mirrored the households that already receive Dripping Springs City Lifestyle in print, then reached that same audience on Facebook and Instagram.

Demographics
  • Age range: 30 to 65+
  • Location: 10-mile radius of Dripping Springs, Texas
  • Gender: men and women
Interests
  • Home renovation
  • Luxury goods
  • Home improvement
  • Home construction
Ad Creative

What did the ads look like?

City Lifestyle designed co-branded creative that ran under the Dripping Springs City Lifestyle name on Facebook and Instagram, alongside the print ad. Photos of finished interiors and exteriors showed the firm's work.

TIPLER Design ad creative from Dripping Springs City Lifestyle
Ad creative from the campaign
How It Worked

How did City Lifestyle run the campaign?

City Lifestyle handled the creative, the targeting and the reporting from start to finish.

1

We designed the ad

Creative used photography of completed homes and interiors, sized for the Facebook feed and vertical Instagram placements.

2

We managed the campaign

The ads ran for 30 days, targeted to adults within 10 miles of Dripping Springs, Texas, with interests in home renovation, luxury goods and home improvement.

3

We reported the results

Impressions, clicks and click-through rate were tracked in a real-time performance dashboard the business could check at any time.

Key Takeaways

What can local businesses learn from this campaign?

Luxury that lives well

Pairing high-end design with everyday practicality speaks to how families actually use their homes.

Show the full scope

Highlighting architecture, interiors, renovations and furnishings tells people one firm can handle the whole project.

Let the portfolio speak

Photos of finished spaces do the work of convincing a prospective client.

Strong interest in a month

A 3.56% click-through rate in 30 days shows real interest in design services locally.

FAQ

Frequently asked questions

How long did the TIPLER Design campaign run?

30 days, from July 28 to August 27, 2026.

Which platforms did the ads run on?

Facebook and Instagram, published under the Dripping Springs City Lifestyle account.

What does a 3.56% click-through rate mean?

Click-through rate is clicks divided by impressions. At 3.56%, roughly 36 of every 1,000 times the ad was shown resulted in a click.

Who did the ads reach?

Adults 30 to 65+ within 10 miles of Dripping Springs, Texas, with interests in home renovation, home improvement, home construction and luxury goods.

Can my home services or design business run a campaign like this?

Yes. City Lifestyle runs co-branded Facebook and Instagram campaigns for local businesses in the markets it serves, with guaranteed impressions and a real-time dashboard to track results.

Request a plan for your market
Your Turn

Ready for results like these in your city?

Tell us about your business and we will put together a personalized plan that pairs your print presence with a co-branded Facebook and Instagram campaign.