Sazón Mexican + Latin Restaurant Case Study: 49,929 Impressions in 90 Days
Sazón Mexican + Latin Restaurant ran a 90-day Facebook and Instagram campaign with Centennial City Lifestyle, managed by City Lifestyle, to drive menu views and foot traffic. From May 9 to August 7, 2026, the co-branded ads earned 49,929 impressions, 1,857 clicks and a 3.72% click-through rate within 10 miles of Centennial, Colorado.
- ClientSazón Mexican + Latin Restaurant
- IndustryFood and beverage, Latin American cuisine
- MarketCentennial, Colorado (10-mile radius)
- PlatformsFacebook and Instagram
- Duration90 days (May 9 to Aug 7, 2026)
- PublisherCentennial City Lifestyle
What were the results?
Over three months, the co-branded Facebook and Instagram campaign delivered the following for Sazón Mexican + Latin Restaurant.
Total times the ads appeared on Facebook and Instagram.
Clicks from the ads to the Sazón menu.
Clicks divided by impressions. About 37 of every 1,000 views led to a click.
A full quarter of continuous presence in front of the same local households.
Campaign active May 9 to August 7, 2026. Bronze tier package.
What was the goal of the campaign?
Sazón wanted to drive traffic to its menu and bring more people into the restaurant by showcasing its food and service.
Campaign efforts paired food photography with messaging about weekly specials and dishes rooted in traditional Latin American cuisine, positioning Sazón as a fresh, flavorful alternative to a typical night out.
Sazón Mexican + Latin Restaurant is a restaurant in Centennial, Colorado, serving dishes rooted in traditional Latin American cuisine. It advertises with Centennial City Lifestyle in print and on Facebook and Instagram.
Who did the campaign target?
Targeting mirrored the households that already receive Centennial City Lifestyle in print, then reached that same audience on Facebook and Instagram.
- Age range: 18 to 65+
- Location: 10-mile radius of Centennial, Colorado
- Gender: men and women
- Local food
- Mexican cuisine
- Latin American cuisine
- Lunch
What did the ads look like?
City Lifestyle designed co-branded creative that ran under the Centennial City Lifestyle name on Facebook and Instagram, alongside the print ad. Food photography and a Taco Tuesdays special led the ads.
How did City Lifestyle run the campaign?
City Lifestyle handled the creative, the targeting and the reporting from start to finish.
We designed the ad
Creative paired food photography with a weekly Taco Tuesdays special, sized for the Facebook feed and vertical Instagram placements.
We managed the campaign
The ads ran for 90 days, targeted to adults within 10 miles of Centennial, Colorado, with interests in local food, Mexican cuisine and Latin American cuisine.
We reported the results
Impressions, clicks and click-through rate were tracked in a real-time performance dashboard the business could check at any time.
What can local businesses learn from this campaign?
Promote a weekly special
A recurring special like Taco Tuesdays gives people a specific day to plan around.
Make the food the hero
Close-up food photography does more for a restaurant than any description can.
Send people to the menu
The menu is what diners want to see before deciding where to eat.
Ninety days builds habits
A full quarter kept a weekly special in front of locals long enough to become part of their routine.
Frequently asked questions
How long did the Sazón Mexican + Latin Restaurant campaign run?
90 days, from May 9 to August 7, 2026.
Which platforms did the ads run on?
Facebook and Instagram, published under the Centennial City Lifestyle account.
What does a 3.72% click-through rate mean?
Click-through rate is clicks divided by impressions. At 3.72%, roughly 37 of every 1,000 times the ad was shown resulted in a click.
Why do restaurants perform so well in these campaigns?
Food is visual, people decide where to eat often, and the decision is quick. That makes restaurants some of the strongest performers in City Lifestyle's case studies.
Can my restaurant business run a campaign like this?
Yes. City Lifestyle runs co-branded Facebook and Instagram campaigns for local businesses in the markets it serves, with guaranteed impressions and a real-time dashboard to track results.
Ready for results like these in your city?
Tell us about your business and we will put together a personalized plan that pairs your print presence with a co-branded Facebook and Instagram campaign.